The unique CHOCAPIC® chocolate taste

Created in 1984, you all know the story of CHOCAPIC® cereal. One day, a wave of chocolate flooded a field of wheat. Et Paf! It made CHOCAPIC®! Delicious, but not just that. Since 2016, CHOCAPIC® has enjoyed doing things in a much more responsible way, in particular by establishing a partnership with local farmers in France to limit its impact on the environment. With this PRÉFÉRENCE approach, farmers are better paid for producing better quality wheat! CHOCAPIC® uses only local factories that are more respectful of the environment in most of the markets (France, Spain, Portugal, Poland, Chile), fully recyclable packs (cardboard and plastic) and an ORGANIC version which today embodies a commitment at the heart of our values. Thanks to more than 17 years of improving its recipe, CHOCAPIC® cereals proudly display a Nutri-Score A (in Europe), find the complete list of ingredients and the nutritional values ​​of the entire range of CHOCAPIC® cereals on the product pages.

The unique taste of CHOCAPIC® cereals has existed in an ORGANIC version since 2018! And since 2021, we have been gradually developing a French organic whole wheat sector, our first ingredient, in order to meet the ever-increasing expectations of consumers for local supply. Our ambition is that by 2025, 100% of our organic whole wheat will be French. Organic farming uses techniques that preserve natural resources, the environment and biodiversity by strictly limiting the use of synthetic chemicals. The application of very strict rules, described in regulation (EC) n°834/2007, is necessary to obtain organic certification in Europe. That is why, every year, our partners and our factories are subject to an audit to verify their compliance with the requirements of biological agriculture.