Nestle Cereals WE MAKE BREAKFAST BETTER

Over the last 19 years, our teams have been continuously working on improving our recipes: increasing the amount of whole grain, lowering the sugar and salt, and removing artificial colors and flavors. Read more here.

We are committed to implementing the relevant FoPL system requested by the authorities in each country. Whether it be the Health Star Rating system (HSR), Multiple Traffic Lights (MTL), Nutri-Score, Reference Intakes (RIs) or Warning Symbol. Read more here.

Sugars from breakfast cereals make up around 5% of the average daily intake of added sugars for adults. Since 2013 we have reduced sugar in our products by 20%. Read more about our ingredients here.

Yes, many are a source of iron, added via the fortification process. It’s a bonus for your family as research has shown that both kids and grownups who eat fortified cereals are more likely get all the minerals and vitamins they need.

Read more about Iron here

Cereal Partners Worldwide (CPW), is the maker of Nestlé Breakfast Cereals. CPW was founded by Nestlé and General Mills in 1990 and now has over 4,000 employees spanning 17 factories and 130 different countries around the world.

By 2025 100% of our packaging designed for recycling (moving from 85% widely recyclable, 13% designed for recycling, and 2% not recyclable). Currently, 98% of our packaging is designed for recycling. Read more here.