Who are Cereal Partners Worldwide (CPW)?

Cereal Partners Worldwide (CPW), is the maker of Nestlé Breakfast Cereals. CPW was founded by Nestlé and General Mills in 1990 and now has over 4,000 employees spanning 17 factories and 130 different countries around the world.

What are some easy breakfast ideas for my family?

Looking for kid-friendly breakfast ideas that even picky eaters can get onboard with? Click here to find inspiration to make the most important meal of the day, the most exciting one! You'll also find Recipes to find other ways to eat our breakfast cereals

How are you making cereal packaging more sustainable?

By 2025 100% of our packaging designed for recycling (moving from 85% widely recyclable, 13% designed for recycling, and 2% not recyclable). Currently, 98% of our packaging is designed for recycling. Read more here.

Why is Whole grain important?

Whole grain provides a range benefits – fibre, carbohydrates, proteins, some lipids and B vitamins, Minerals and antioxidants. You'll find at least 8g of whole grain per 30g serving from any of our breakfast cereals with the Nestlé Green Banner! Read more

What exactly is whole grain?

Every grain grows whole grain, but a grain is only a whole grain if it has all three parts intact which are all full of nutrients - this includes: • The bran • The endosperm (starchy centre) • The germ (the core with the seed) Find out more

Which Nestlé breakfast cereals are Gluten Free?

We produce corn flakes & rice pops, with availability differing across markets. They’re suitable for people looking for great-tasting breakfast cereal with no gluten, for example people with Coeliac Disease or gluten intolerance. For more detail click here

What is coeliac disease?

Coeliac disease is a lifelong autoimmune disease, caused by the immune system reacting to gluten. Read more about a gluten free breakfast.

The general name for proteins found in cereal grains such as wheat. It holds the food together, like a ‘glue’, and gives dough its elasticity. Read more about a gluten free breakfast.

How are you making breakfast better?

Over the last 19 years, our teams have been continuously working on improving our recipes: increasing the amount of whole grain, lowering the sugar and salt, and removing artificial colors and flavors. Read more here.

How much cereal should I eat each day?

Approximate cereal portion guidance is: 25 to 30 grams for children and 30 to 45 grams for adults. To be sure about your product, check the packaging. Read more here

What is a balanced breakfast?

You should have a mix of carbohydrates, fibre, protein, vitamins & minerals, and you can choose pretty much what you like, as long as you pick from the different food groups: grains, fruit and dairy - and of course a glass of water. Read more

Can Breakfast cereals be healthier?

We’re proud of our products, but know we have to go further. We want to live up to our consumers’ expectations and continue to make our breakfasts better – creating nutritious cereals which still offer the great taste our consumers love. Read more

Is Breakfast Cereal healthy?

Breakfast is part of a healthy and balanced diet: • 99% of the portfolio has 3g or more fiber per 100g • Over 76% of our cereals have equal to or less than 2 teaspoons of sugar (7.5g) per 30g serving • 95% of our cereals have less than 450mg of sodium per 100g'

How much reformulation work has been forced on you?

We’re proud of our products, but always look for ways to improve their nutritional profile. Over the last 19 years we've reformulated our portfolio to bring more whole grain & fibre, less salt & sugar, and removal of artificial colors & flavors. Read more

How do your products perform in the FoPL systems?

Having whole grain as the main ingredient across our cereal range brings nutritional benefits like fibre that contributes to the great scores on some of our cereals. Also, our continued recipe improvements play their part, depending on the product. Read more

What is your Front of Pack Labelling system? (FoPL)

We are committed to implementing the relevant FoPL system requested by the authorities in each country. Whether it be the Health Star Rating system (HSR), Multiple Traffic Lights (MTL), Nutri-Score, Reference Intakes (RIs) or Warning Symbol. Read more here.

Is 'vegetable oil' the same as 'palm oil'?

Not necessarily. Not all vegetable oil is palm oil. A whole range of different types of vegetable oils are used in food products. Some are palm oil, but not all. Many other oils are used, like coconut, sunflower or rapeseed oil.

How much saturated fat does palm oil contain?

About 50%, which is about the same as products like butter. However, we only use small amounts of palm oil in most of our breakfast cereals, meaning no significant impact on the amount of saturated fat in our products.

Do Nestlé breakfast cereals contain palm oil?

Yes. Some Nestlé breakfast cereals only contain a small amount of palm oil, but it does not contribute significantly to the daily intake of saturated fatty acids.

Why is salt added to Nestlé breakfast cereals?

We add a pinch of salt to our cereals to improve their taste & texture. It also improves product shelf life. We have been working to reduce salt levels in our cereals over the last 15 years, already cutting salt by 25% on average. Click here t o find out more.

How do I know how much sugar is in Nestlé breakfast cereals?

Simply check our packaging, clearly labelled in line food labelling requirements. Also, almost all of our cereals carry the ‘Nestlé Nutritional Compass’; a clear, transparent guide to how much protein, carbohydrate, fat and sugar is in a single portion.

Why is the sugar content in cereal high?

Sugars from breakfast cereals make up around 5% of the average daily intake of added sugars for adults. Since 2013 we have reduced sugar in our products by 20%. Read more about our ingredients here.

Do Nestlé breakfast cereals contain a lot of sugar?

Our cereals do contain sugar - but it isn’t the main ingredient as cereal is made mostly from grain. Since 2013 we have reduced sugar in our products by 20%. Click here to read out more about our efforts to improve the nutritional profile of our cereals.

Do Nestlé breakfast cereals contain artificial colours & flavours?

All products that carry the Green Banner do not contain artificial colours and flavours! So if it’s tasty cocoa, luscious honey or succulent cinnamon – you won’t find any artificial colours or flavours, just a great tasting, nutritious breakfast cereal.

Why are cereals fortified?

When cereals are ‘fortified’, it means they contain added vitamins and minerals to help our body work well. One 30g serving of a Nestlé fortified cereal can help your family get the vitamins and minerals they need every day. Read more here

Does breakfast cereal have Iron?

Yes, many are a source of iron, added via the fortification process. It’s a bonus for your family as research has shown that both kids and grownups who eat fortified cereals are more likely get all the minerals and vitamins they need. Read more about Iron here

What minerals and vitamins does Nestlé enrich its breakfast cereals with?

Most Nestlé breakfast cereals are usually fortified with a minimum of 5 vitamins (B2, B6, niacin or B3, pantothenic acid or B5, folic acid or B9 and, in some recipes, vitamin D), and 2 minerals (calcium and iron). Read more here.

Відповіді на поширені запитання

Хочете дізнатися про цільні злаки? Цікавитесь кукурудзою? Чи залізом? Ми отримуємо безліч запитань про наші смачні готові сніданки. Натисніть нижче, щоб дізнатися відповіді на найпоширеніші з них. Якщо ви не можете знайти відповідь на своє запитання, зв'яжіться з нами, ми будемо раді допомогти.

НАЙПОШИРЕНІШІ ЗАПИТАННЯ

Що таке Cereal Partners Worldwide (CPW)?

Чому цільні злаки важливі?

Чи корисні готові сухі сніданки?

Скільки разів вам доводилося змінювати рецептуру?

Які результати демонструють ваші продукти в системах FOPL?

ЗЛАКОВІ СНІДАНКИ NESTLE

Що таке Cereal Partners Worldwide (CPW)?

РЕЦЕПТИ

Які є ідеї простих сніданків для моєї сім'ї?

СТАЛИЙ РОЗВИТОК

Як ви робите пакування готових сухих сніданків більш екологічним?

ЦІЛЬНІ ЗЛАКИ

Чому цільні злаки важливі?

То що ж таке цільні злаки?

БЕЗ ГЛЮТЕНУ

Які готові сніданки Nestlé не містять глютену?

Що таке целіакія?

Що таке глютен?

ЗДОРОВ'Я

Як ви робите сніданки кращими?

Скільки злаків потрібно з'їдати щодня?

Що таке збалансований сніданок?

Чи можуть готові сніданки бути кориснішими?

Чи корисні готові сухі сніданки?

МАРКУВАННЯ

Скільки разів вам доводилося змінювати рецептуру?

Які результати демонструють ваші продукти в системах FOPL?

Що таке система маркування на лицьовій стороні пакування? (FoPL)

ІНГРЕДІЄНТИ

Рослинна олія — це те ж саме, що й пальмова?

Скільки насичених жирів містить пальмова олія?

Чи містять готові сніданки Nestlé пальмову олію?

Чому в готових сніданках Nestlé є сіль?

Як дізнатися, скільки цукру міститься в сухих сніданках Nestlé?

Чому в готових сніданках високий вміст цукру?

Чи містять сухі сніданки Nestlé багато цукру?

Чи містять готові сніданки Nestlé штучні барвники й ароматизатори?

ЗБАГАЧЕННЯ

Навіщо збагачують злаки?

Готові сніданки містять залізо?

Якими мінералами та вітамінами збагачує свої сухі сніданки компанія Nestlé?

Є питання чи відгук?

Ми будемо раді вас почути.
Незалежно від того, чи маєте ви запитання щодо будь-якого з наших готових сухих сніданків, хочете поділитися відгуком або навіть своїми ідеями щодо сніданків. Просто надішліть нам лист.

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