Introducing CHEERIOS®, the UK's favourite multigrain cereal!*
Our distinctive taste, playful shape, and the joy they bring to breakfast tables have made CHEERIOS® a top choice for families nationwide.
Every box of CHEERIOS® breakfast cereal brings a good balance of nutrition and taste as part of to your family’s breakfast table. What is different about CHEERIOS® is that it is high in fibre from three different whole grains – Oats, Wheat and Barley. Little O's make little wins!
Every 30g serving of crunchy CHEERIOS® Multigrain cereal provides 2.9g of fibre towards your recommended daily fibre intake (UK fibre recommendations**), helping provide you and your family with a nutritious^ and tasty start to the day.
*Source: Circana Market Advantage, Total Multigrain Ready To Eat Cereal, All Outlets UK, Volume Sales, 52 w/e 24 February 2024.
^Calcium and Vitamin D are needed for the maintenance of normal muscle and bone, Vitamins B2 and B6 contribute to normal energy-yielding metabolism, and Iron contributes to the normal functioning of the immune system.
**SACN Carbohydrates and Health Report, The Scientific Advisory Committee on Nutrition recommendations on carbohydrates, including sugars and fibre. Public Health England 2015. UK fibre recommendations for adults are 30g per day.